USB/ASA Code of Conduct
The Memorandum of Understanding approved by the American Soybean Association (ASA) and United Soybean Board (USB) Board of Directors sets forth a commitment of both organizations to build a culture of trust. One means to achieve this goal is the Code of Conduct which is set forth below.
The Code is applicable to USB and ASA Boards, executive committees, committees, work groups, contractors and staffs. The Code applies to all interactions between these groups and between individual members of these groups.
The Code sets forth simple, common sense principles intended to inspire and guide behaviors that foster and promote actions that are consistent with the G8 principles of trust, respect, ethics, and open and honest dialogue.
- Treat all persons with respect, courtesy, consideration, and fairness.
- Conduct organizational and operational duties with positive leadership exemplified by open communication, creativity, and dedication.
- Conduct business in a manner that is open and transparent, without violating confidences or disclosing confidential or proprietary information.
- Demonstrate the highest standards of personal integrity, truthfulness, honesty and fortitude in all activities in order to inspire confidence and trust in such activities and both organizations.
- Avoid any interest or activity that is in conflict with the conduct of your official duties.
- Strive for personal and professional excellence.
- Listen to what others have to say.
- Speak up and share all relevant information in a way that others can understand it and independently validate it. Good decision making requires valid information.



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